Zane Jager Case Study Lady Gaga Oreos Campaign (updated)

Through The Years The company in question for this case study project is Nabisco, who owns Oreo, a cookie brand.  All you need to see is two black circles and a slightly smaller in diameter white circle to know the snack from memory.  Starting almost 110 years ago worth the 109th anniversary being last monthContinue reading “Zane Jager Case Study Lady Gaga Oreos Campaign (updated)”

Sam and Zane Podcast 4

In this podcast episode Sam and Zane compare and contrast each other’s social media ad campaigns.  Sam researched Kraft’s launch of their Valentine’s day Candy Mac & Cheese and Zane’s was the Lady Gaga Oreo edition flavor.  Differences between the two include everything from what social media channels had been used the most and whatContinue reading “Sam and Zane Podcast 4”

Heather and Alexis’ Fourth Podcast

Alexis 0:15Welcome back to our podcast. It’s Heather and Alexis, we’re going to be talking about the comparisons of our two social media campaigns. And they’re both very different. So it’s going to be interesting. Heather 0:34Oh, yeah, one is yogurt, and one is the streaming service. Alexis 0:40So, so I’m like, I know. SoContinue reading “Heather and Alexis’ Fourth Podcast”

Waking Up Social with Eren, Callie, and Thea

Transcript Eren:    Hi, everyone, thanks for tuning in. We’re your hosts, Callie:     Callie Thea:    Thea Eren:   And I’m Eren:, and this is waking up social. We are three students at Washington State University studying critiquing, and analyzing social media. And we hope you’re not only listening because you’re grading this. Thea:    SoContinue reading “Waking Up Social with Eren, Callie, and Thea”

The JK Podcast Episode 4

Today in the JK podcast Josalyn and Kara discuss their social media campaign case studies. Kara chose to study Abercrombie and Fitch’s “Denim Your Way” and Josalyn did Skim “Silks” campaign. Listen in to them compare and contrast their campaigns! Here is the transcript of the podcast. Kara K 0:03Hi, welcome back to the JKContinue reading “The JK Podcast Episode 4”

Sandra and Delano Podcast 4: The Grande Candy Finale

Sandra Do I need to introduce myself again at this point? Delano Yeah, maybe we should do introductions. Yeah. Sandra All right. Well, I’m Sandra. Back at it again. Delano And I’m Delano much more well versed in the world of M&M’s and M&M lore Sandra our job for this podcast is to talk aboutContinue reading “Sandra and Delano Podcast 4: The Grande Candy Finale”

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